Virginia Land Title Association Committees

The Virginia Land Title Association – “IT STARTS WITH YOU” Did you know that YOU can help run the Virginia Land Title Association? In addition to the Executive Director and the Board of Directors, VLTA has Five Committees that need YOUR help! Committee meetings are held monthly at vlta.tradewing.com. These Committees meet monthly to further … Continue reading Virginia Land Title Association Committees

Access to Deeds and Land Records in Virginia: A Thirty-Year Perspective Part 2 – Digital Conversion is a Game Changer

Read Access to Deeds and Land Records in Virginia Part 1 – The Ghost of Title Search Past here. In my previous article in December 2023, I shared a glimpse from the past related to how individuals and businesses involved in the title industry conducted title searches by visiting 120 records rooms in the offices … Continue reading Access to Deeds and Land Records in Virginia: A Thirty-Year Perspective Part 2 – Digital Conversion is a Game Changer

Generative AI Impact on Real Estate

Generative AI is a branch of artificial intelligence that creates new content by analyzing existing data. It has many potential applications in real estate, such as generating property images, listing descriptions, and personalized marketing campaigns. However, generative AI can also be used for fraud, which poses risks and challenges for the industry.  How Generative AI … Continue reading Generative AI Impact on Real Estate

Lead Nurturing: How Title Companies Can Keep Real Estate Agents Engaged During The Sales Cycle

Attracting new real estate agents and growing your monthly closing volume is what keeps the doors open and the lights on for your title insurance business. But what do you do when your sales cycle isn’t immediate, and Agents are not quite ready to commit to using your title services for their clients? How can … Continue reading Lead Nurturing: How Title Companies Can Keep Real Estate Agents Engaged During The Sales Cycle

Three Ways Title Companies Can Attract More Local Clients Online

Most title companies provide title insurance and escrow services to real estate agents and home buyers in the state where they are located, rather than nation-wide. Because of this, it is vital that your title company is getting its fair share of local search engine traffic and visitors. Is your website showing up on Google … Continue reading Three Ways Title Companies Can Attract More Local Clients Online

Six Star Care & Starbucks Moments in a COVID World

The Title Industries Starbucks Moment: Today, as I think about all of the changes that the title industry has experienced over the past few months with COVID and the move towards a more digital (or remote) closing experience, it’s been fun to watch title companies adjust like I did so many years ago. In many … Continue reading Six Star Care & Starbucks Moments in a COVID World

COVID-19: Three Ways to Maintain (or Grow) Your Title Company During the Pandemic

These are tough times, that’s for sure. COVID-19 is wreaking havoc on small businesses including Title & Escrow companies, with many having shuttered and some holding on but struggling to maintain their clients and revenue. However, don’t let that stop you from having a laser focus on your business – you have to think long … Continue reading COVID-19: Three Ways to Maintain (or Grow) Your Title Company During the Pandemic

Why Online Reviews Matter – The Obvious (and not so Obvious)

For real estate agents and title insurance professionals, your online reputation can make or break you. This is especially true for local businesses. About 88% of Google searches on mobile devices are for services or agents in the area, which means that a large number of potential clients who are looking for information on local … Continue reading Why Online Reviews Matter – The Obvious (and not so Obvious)